Monday, May 18, 2020

The Leadership Styles And Behaviours Of The Ceo Of Virgin...

Assessment 2: Case Study Introduction Looking at the case study on leading in the 21st century, which is comprised of two short scenarios that describe situations in two very different companies, where the leadership styles and behaviours of the CEO of one company and the owner of the second company are evident on a day- to-day basis. Comparing Richard Branson’s (CEO of Virgin Group) leadership style, behaviour, and his impact on employee motivation with Terry Gou’s (Owner of Foxconn Factories) leadership style, behaviour and impact on employee motivation as well as suggesting improvements Gou could make to Foxconn to make it a more harmonious and less toxic workplace. Question 1 a) A democratic leadership style is exhibited by Richard Branson. Democratic leadership can be defined as the performance of three functions: distributing responsibility among the membership, empowering group members, and aiding the group s decision-making process (Gastil, 1994). ‘Branson values removing barriers in the corporate hierarchy and sharing ideas and social events with his workers. Listening to others is important to Branson, particularly his employees, as is allowing them to keep motivated through applying their skills in areas and new projects he is not as good at’. By Branson doing this he is strongly aiding the group’s decision making process, and distributing responsibility between his employees whilst keeping them motivated, which are qualities evident in a democratic leader.Show MoreRelatedLeadership Styles : Transformational Leadership1426 Words   |  6 Pagestransformational leadership styles have a major influence on the employee motivation and organisational culture, hence influence the long term success of the business. A number of key leadership styles, together with the transformational leadership will be discussed and linked to real business-world examples. According to the research, there are three main leadership styles, specifically transformational, transactional, and laissez-faire. It has been found that a transformational leadership style is typicallyRead MoreAnz Culture Study: Management Principles2275 Words   |  10 PagesThe ANZ bank wanted to change its public image and increase its staff morale, but obviously still maintain high profits. The CEO of ANZ, John McFarlane decided a change in its companies culture was required and went about implementing a change that could, like any change, make or break the organisation Question 1) Explain the term ‘corporate (or organizational) culture’, and discuss its importance to the operational success, or failure, or organisations. 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(Hooper and Potter2000 ;Hodgson 2004) argue that the small percentage could be increased through appropriate development and more self awareness. I John Adair book Fundamentals of Leadership 2005 he suggest that originations should focus on strategic aspects of leadership .He was able to define this to seven key elements . * Providing direction * Strategic planning Read MoreThe Mind of a Marketing Manager26114 Words   |  105 Pagesand, worse, to be all things to everyone is the downfall of many a company. Trying to be all things to everyone, but ending up not being special for anyone. Inspiration 4.1 JETBLUE Jet Blue is the revolutionary airline that has brought style to a price-discounting market, offering spacious leather seats, each equipped with 36 channels of live satellite entertainment, while most of its competitors crumbled around it. 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